I love the internet. It’s all about creating and sharing content. I’m more than happy for you to re-use my work on your own site, or perhaps “remix” my work (hey, we can all use editing help). There is one caveat: you must attribute the original source to me, preferably by linking to my site.
This is all outlined clearly by my Creative Commons license, linked at the bottom of all of my pages.
What not to do
If you want an example of what not to do, you can use doyouflip.co.nz, a site owned (I presume) by Flip Video (and therefore Cisco). They have lifted one of my reviews in its entirety and pasted it on their site. Perhaps surprisingly, this is not actually against the terms of my license. Where they have failed abysmally is they have given no attribution whatsoever. There is nothing on the page that suggests the content was created by anyone other than Flip themselves.
If you have a poor moral compass and need additional reasons to not steal content, it might pay to see the buzz generated by this within social media circles inside a couple of hours. Flip Video has an open social media strategy, so it’s easy to post on their Facebook wall, for example. A search for “flipnz” on Twitter also uncovers a couple of choice comments.
The sad thing is, it would have taken all of about 10 seconds to provide an attribution link on the original page. I wonder how much time Flip Video and their PR company will spend dealing with this today?
I’m not going to grace Flip or Cisco with a link, but the evidence is in the image below. I’m sure you can find the site while it’s still up.
How to use my content
It’s pretty damn easy. Use my content, but make sure you attribute.
Obviously, it would be lovely if you’d like to pay me to use my work (for example in print), but this is not strictly required. I do reserve the right to switch to a “non-commercial” usage license in future, but of course that is not retroactive.se to a